Google Play Explores: Murs test drives AR app Flash Invaders

Role: Creative Director, Imprint Projects

In this episode of our “Google Play Explores” series, we follow rapper Murs through the streets of LA to discover the mosaic artworks of Invader through his AR app Flash Invaders.

Our social strategy for Google Play was deeply rooted in finding ways to bridge the gap between entertainment and gaming, by partnering with influencers that occupy both spaces comfortably.