Aveda at Beautycon LA

I provided creative direction and design for the activation for Aveda at Beautycon LA. The space was inspired by their new product line, Sap Moss Shampoo & Conditioner, so we dove deep into the world of moss and greens.

We created a lush terrarium photo moment for guests to enjoy and share out to social media. The entire experience is built with sustainable materials and the build team kept recycle/reuse at top of mind during the production.

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ExperiencesMargo GrajedaFebruary 3, 2019